Hitachi Events Manager.
Client
Hitachi - Johnson Controls Air Conditioning
Location
Global
Work
Project strategy, UX research, web design (IA, IxD, UX/UI design, prototyping, animation), coding, content strategy, design production, digital TOV, copywriting.
Organising a corporate event is a huge task. At Hitachi-Johnson Controls Air Conditioning, it’s busy local marketing managers who do the work.
Hitachi wanted to make events more effective, easier to manage and promote, with a consistent global approach. They also wanted to enhance the guest experience.
Our solution: the Events Manager. A friendly online event management tool for Hitachi people to manage and improve events across their whole business.
01.The product.
The brief was to streamline event organisation, unify events under the brand identity and replace ad hoc local event management with a coherent, company-wide approach.
